Brand Manager

  • Department: Administrative
  • Location: Sofia, Bulgaria
  • Working Time: Full Time
We work together, collaborating across boundaries to bring the best to our customers around the world.

We are Smart IT.  The technological hub of MFG Group - one of the largest companies in the non-banking financial sector. We provide software and hardware solutions for over 8,300 employees working in credit companies operating in Bulgaria, Romania, Poland, Macedonia, and Spain.

We believe that our knowledge can transform the free flow of financial resources by offering effective solutions to credit companies.


Currently, we are seeking a talented and experienced professional to take on the role of Brand Manager.


The ideal candidate for us:

*  Has more than 2 years of experience in a similar position in IT company.

*  Knows how to attract the attention of the right job candidates and create a pleasant environment to retain them.

*  Has experience in creating content for both external and internal communications.

*  Holds a degree in Marketing, Public Communications, or a relevant field.

*  Is communicative, empathetic, creative, and organized.

*  Is a proactive individual who can prioritize tasks.

*  Is fluent in English.


Main role and Responsibilities.

* Build and improve brand awareness amongst our target groups through a mix of marketing, PR and employer branding activities

* Create the company’s content marketing strategy: marketing materials, press releases, job campaigns,  social media

* Manage and enhance our online presence on professional networking sites and job portals to attract and engage a diverse pool of candidates.

* Define KPIs and prepare reports that demonstrate the performance of the campaigns

* Plan and execute employer branding events, career fairs, and other recruitment activities to build relationships with prospective candidates and strengthen our employer brand.

* Work closely with our Recruitment team